Privacy Policy

1. Acknowledgment and acceptance of terms is committed to protecting YOUR privacy. This Privacy Statement sets forth’s current privacy practices with regard to the information collected when YOU or YOUR computer interacts with our website. By accessing, YOU acknowledge and fully understand’s Privacy Policy and freely voluntarily consent to the information collection and use practices described in this Privacy Policy.

2. Participating THIRD PARTY’S Policies

Related services and offerings with links from this website, including healthcare professional/vendor sites, have their own privacy statements that can be viewed by clicking on the corresponding links within each respective website. Hospitals, medical professionals, online merchants and others who participate in’s services are encouraged to participate in industry privacy initiatives and to take a responsible attitude towards consumer privacy, including but not limited to HIPAA (Health Insurance Portability and Accountability Act of 1996 Privacy and Security Rules and/or The Patient Safety and Quality Improvement Act of 2005 (PSQIA) Patient Safety Rule. Since does not have direct control over the policies or practices of participating hospitals, healthcare professionals, merchants and other third parties, we are not responsible for the privacy practices or contents of those sites. We recommend and encourage that YOU always review the privacy policies of all other third parties (other than before YOU provide any personal information or complete any transaction with such parties.

3. Information We Collect and How We Use It

The terms “YOU” or “YOUR” refers to any person utilizing and/or navigating the’s site whether or not YOU are registered. This Privacy Policy applies to any and all services offered by YOU may choose to provide and/or store personal identifying information in YOUR profile including, but not limited to, YOUR name, date of birth, emergency contacts (including, but not limited to, name, address, phone numbers, emails), medical directives, wills, living wills, personal wishes/instructions, groups with whom they are affiliated, doctor/medical/healthcare professional’s contact information, last four digits of social security numbers, medical identification/account numbers, personal medical information (i.e. current prescriptions, health history, allergies), driver’s license numbers, videos and/or pictures, private messages, or personal statements. The information in YOUR profile is provided at YOUR sole discretion. This information is available only to healthcare professionals utilizing the express services that provides as set forth at and’s owners, employees and/or agents. All information provided by YOU is stored in the MyLifeDirective.orgs’s database. At times, some information stored in the database, may be utilized for YOUR convenience. YOU acknowledge that will have unlimited access to YOUR personal information contained within YOUR account. This information is only accessible by YOU, owners/employees/agents and healthcare professionals that have registered with Further information about the liability of can be found in the Terms of Service.

Except as described in this Privacy Policy, will get YOUR permission before we use the personal identifying information, if any, that YOU provide in a way that is inconsistent with the purpose for which it was submitted and/or share YOUR personal identifying information with third parties that are not affiliated/registered with collects certain information either directly from our Web Server logs, information YOU personally provide, and/or with Cookies. When YOU visit our Website, we may track information to administer the site and analyze its usage. Examples of information we may track include: YOUR Internet protocol address, The kind of browser or computer YOU use, Number of links YOU click within the site, State or country from which YOU accessed the site, Date and time of YOUR visit, Name of YOUR Internet service provider, Web page YOU linked to our site from, Pages YOU viewed on the site. may use cookies to personalize or enhance YOUR user experience. A cookie is a small text file that is placed on YOUR hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to YOUR computer. Cookies are uniquely assigned to YOU, and can only be read by a Web Server in the domain that issued the cookie to YOU. One of the primary purposes of cookies is to provide a convenience feature to save YOU time. For example, if YOU visit web page, or navigate within a site, a cookie helps the site to recall YOUR specific information on subsequent visits. This simplifies the process of delivering relevant content and eases site navigation by providing and saving YOUR preferences and login information as well as providing personalized functionality. reserves the right to share site statistics with partner companies/agents, but does not allow other companies to place cookies on our website unless there is a temporary overriding customer value. YOU have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but YOU can usually modify YOUR browser setting to decline cookies. If YOU reject cookies by changing YOUR browser settings then be aware that this may disable some of the functionality on our Website.

4. Use of Private Information:

Visitors to our website can register on’s site. When YOU register, we will request some personal information such as name, address, email, telephone number or facsimile number, social security number, credit card information, payment information, account number and any and all other relevant information necessary to complete YOUR registration and maintain the information YOU wish to provide via YOU may also be asked to disclose personal information to us so that we can provide assistance and information to YOU, such as online technical support and troubleshooting. We will keep confidential and not disclose personally identifiable information we collect from YOU to third parties (other than healthcare providers registered with without YOUR permission except to the extent necessary including: To fulfill YOUR service requests for services; To protect ourselves from liability; To respond to legal process or comply with law; In connection with a merger, acquisition, or liquidation of the company; To protect the safety and security of Members/Users of the or members of the public including acting in urgent circumstances; and maintenance on our database/website.


After you have registered on’s site, YOU will have a Profile that can/will contain personal information about YOU. YOU can specify the exact information that will be made available to health care professionals registered with Sometimes information may be available through, for instance, search engines, including but not limited to Yahoo! or Google but it is’s intention to keep YOUR entire information private as set forth throughout this Privacy Policy.

6. Use of MARKETING TOOLS/COUNTERS/TRACKING USE’s Web pages may allow to count users who have visited those pages. may use whatever means available in promotional e-mail messages or newsletters in order to determine whether messages have been opened and acted upon. Some of these “trackers” may be placed by third party service providers to help determine the effectiveness of our advertising campaigns and/or email communications. The trackers may be used by these service providers to place a persistent cookie on YOUR computer. This allows the service provider to recognize YOUR computer each time YOU visit certain pages or emails and compile anonymous information in relation to those page views, which in turn enables us and our service providers to learn which advertisements and emails bring YOU to our website and how YOU use the site. prohibits trackers from being used to collect or access YOUR personal information.

7. Accessing Web Account Information/NOTIFICATIONS/PROMOTIONS

We will provide YOU with the means to ensure that personally identifiable information in YOUR web account file is correct and current. YOU may review this information by logging on to your account. If you have troubles or concerns, YOU can contact us by sending an email to support at YOU consent to receive promotional materials (e.g., newsletters) and/or notifications/alerts from may periodically use YOUR email address to send YOU information related to the, as applicable. If at any time, YOU want to stop receiving promotional materials from, YOU can follow the unsubscribe instructions at the bottom of each email.

8. Changes to this POLICY reserves their right and/or retains the discretion to occasionally update this Privacy Policy. When we do, we will also revise the “updated” date at the top of this Privacy page. YOUR continued use of the site after posts a revised Privacy Policy signifies YOUR acceptance of the revised Privacy Policy. It is therefore important that YOU review this Privacy Policy at regularly intervals to ensure YOU are updated as to any changes.

9. Contacting Us

If YOU have questions regarding our Privacy Policy, its implementation, failure to adhere to this Privacy Statement and/or our general practices, please contact us via links on the website. will use reasonable efforts to promptly respond and resolve any problem or question, if possible.